If youve been following the news this week, you've probably noticed that the HBO Max and Warner Bros. teams' days have been tense. Even though a change in strategy was briefly mentioned in previous weeks, everything sparked more attention, controversy, and speculation following the announcement that the planned Batgirl film would be deferred because to the fact that production was already underway. The project had already cost $90 million to complete.
The removal of the Batgirl film was suggested earlier today as part of a move to separate the studio from the Snyderverse, a move that new Warner Bros. Discovery CEO David Zaslav flat-out admits is something we think could be better. Today, Zaslav unveiled what the actual plan is, and what will happen with the DC Extended Universe in the future.
Weve done a complete overhaul of the business. There will be a 10-year plan focusing solely on DC. It's very similar to the structure that Alan Horne and Bob Iger put together with Kevin Feige at Disney. We'll release every film before it's ready. The focus will be, how do we make each of these films, in general, as great as possible? We've seen them, and we believe we can make them even better. That's what Mike [De Luca], and
Zaslav praised the WB's motion picture group, claiming that Warner Bros., as one of the world's largest studio companies, has an incredible IP and that our goal is to bring Warner back. By that, Zaslav is likely to refer to the fact that Warner Bros., as one of the world's largest studio companies, has shown some poor results in cinemas when it comes to their products, especially their super-hero and Harry Potter franchises, who have been plagued with several on and off-
Another suggestion revealed during the Investors Call is to make HBO Max and Discovery+ a single global brand. Customers should also prioritize customer service and quality, as HBO Max users complain about the platform's functionality are common. HBO Max is also reportedly reducing original productions in order to enhance the cinematic experience.
All of these developments mean that we may receive a lot of information regarding upcoming titles, returning franchises, course adjustments, and beloved titles that may get the ax. For the time being, we can only speculate as to what will happen with the company's bold decision to undertake a creative and operational 180.
Keep an eye on Warner Bros., HBO Max, Discovery+, and what's next for their new unified brand.