Nvidia's RTX 4000 GPUs are set to enter the gaming PC market, but the green team apparently wants to evict their RTX 3000 tenants before the next generation lineup is made. The company is apparently planning to assist AIB partners in getting rid of excess GeForce stock, but it'll primarily target higher-end SKUs.
According to YouTuber Moores Law is Dead, Nvidia has directly intervened to clear out high-end GeForce RTX 3000 cards (via Wccftech) The process might take months, meaning board partners might also be left on their own to deal with current gen machines like the RTX 3060 Ti and RTX 3070.
Nvidia's attempts to eliminate its best graphics card range appear to be working, with the RTX 3090 stock reportedly starting to run dry, and the RTX 3090 Ti stock reportedly starting to revert to, so perhaps there will be room at the AIB inn for RTX 4080 and RTX 4090 if they roll up within the next few months.
Both GeForce RTX and AMD Radeon GPUs are now available for under MSRP, something that might entice enthusiasts to join the current gen wagon. However, according to Digitimes, future GPU shipments might decrease by up to 50%, owing to a post-pandemic sales decline and the demise of cryptocurrency.
Low RTX 3000 pricing is attractive, but RTX 4000 spec speculation will likely keep you from upgrading your gaming PC ahead of time. So your powerful GPU might be classed as midrange by the time RTX 4090 comes on the battlefield.