Since its inception in June 2011, Twitch has been the number one live streaming platform on Amazon in recent years. They have signed several prominent names, including Ludwig Ahgren, who claims that Twitch is concerned about the threat YouTube poses to their industry.
Asmongold went completely off the rails. However, he believes that YouTube has a competitive advantage over Twitch because they display less advertising on their platform, which provides a better user experience.
During his Sep. 3 stream, he criticized Twitch's advertising policy, saying, "I think it should not be possible to run more than a minute worth of advertisements." He understands partnered streamers are paid a lot of money to run them, including himself, but says it does not change the fact that it results in a poor viewer experience.
I do not believe that making people watch three minutes of commercials improves the experience, according to the author. It creates a bad experience for the viewer, which ultimately gives YouTube a huge competitive advantage over Twitch.
It allows YouTube to say, Hey! Come over here. You dont have to see as many commercials, and there's a better video player! he said, which makes them more appealing to viewers.
If Twitch wants to prevent Ludwigs' YouTuber's success, Asmongold believes that improving the user experience should be their number one goal.
Despite signing Michael Shroud Grzesiek and Tyler Ninja Blevins, he believes that retaining streamers on the platform is more important than retaining streamers.
A platform can have a large number of streamers. But people aren't going to use it if the platform sucks, according to the author.
It's essential to have the experience to be great. That's what's more important than anything.