Though the series conclusion of the smash hit epic series Game of Thrones left many people disappointed, it appears that everyone is willing to return to Westeros and see Daenerys Targaryens' (Emilia Clarke) ancestors in House of the Dragon. The prequel series has consistently performed well across all platforms, and now it's reported that the HBO hit is also appreciated throughout the globe.
House of the Dragon has become the most-watched HBO title to premiere on UK screens, and the most-watched premiere on Sky Atlantic, according to the network itself and UK ratings agency Barb, which makes the show as popular in the United Kingdom as other hit series such as Netflix's Stranger Things and Disney+' Obi-Wan Kenobi.
House of the Dragons' winning run has been amazingly successful in the United States, with 20 million people tuning in on HBO or HBO Max to see dragons, family drama, and disputes over the Iron Throne once more. This, of course, prompted HBO to renew the series for Season 2, meaning there is a lot more Targaryen blood to be shed and plenty of dragons to fly over the Narrow Sea for at least another year.
HBO made the first episode of House of the Dragon available for free on YouTube last week. Sky has reproduced the decision in the United Kingdom, in an effort to engage more people in the series' universe. As Sky's MD of Content Zai Bennett says, the strategy seems to be working well:
The momentum around 'House of the Dragon' is continuing to grow, as more and more people spread the word about its ever-changing narrative of political power play paired with stunning scale and imagination. And thanks to Sky making the first episode available for viewing on YouTube, more people than ever before will be able to experience the world-class world of Westeros.
House of the Dragon's popularity among viewers and subscribers is a beacon of hope in the midst of ongoing HBO conflict. Not only did showrunner Miguel Sapochnik leave the series at a time when public opinion isn't very positive about Warner Discovery's future HBO Max and Warner Bros.content. Projects were postponed, highly anticipated releases were pushed back, and content creators reacted against their actions.
The next episode of House of the Dragons, called King of the Narrow Sea, will air this Sunday, September 11. You can see the teaser for the upcoming episode here: