Tencent invests in Ubisoft and will expand its franchises on mobile and PC in China

Tencent invests in Ubisoft and will expand its franchises on mobile and PC in China ...

Tencent is making a more formal investment in Ubisoft about a month ago. It isn't taking over Ubisoft, but increasing its stock.

Axios Stephen Totilo announced the news on Twitter. [Tencent] is heavily investing in [Ubisoft,] writes the man, announcing a new 300 million investment in Guillemot Bros, the parent company of Ubisofts co-founders. This investment allows the Guillemot family to maintain control of Ubisoft, something it has been looking to maintain since May 2022.

NEWS: Tencent is not buying Ubisoft, but is actively investing in the business, including a 300 million (about the same in $$) investment in Guillemot Bros, the company headed by Ubisoft's co-founders, who have the largest share in the company.

Tencent has no board seats at Guillemot Bros or Ubisoft, according to Totilo, although the Guillemots have a share in the company, which is expected to grow to nearly 10% in the coming months. That makes for a substantial combined vote, although it isn't big enough to veto or completely control Ubisoft's direction.

Tencent will bring some of its Ubisoft franchises to China through its new investment. The Division Resurgence and the recently announced Assassins Creed Mirage are likely candidates for Chinese localization.

Sony and Tencent have both purchased shares in Elden Ring developer FromSoftware, which has made substantial investments in its parent company Kadokawa Corporation. While Sony holds a 14% share, Tencent subsidiary Sixjoy holds a 16% share.